Cheap Marketing Research : The Impact of the Internet (Book) (Carl McDaniel, Roger Gates) Price
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| AUTHOR: | Carl McDaniel, Roger Gates |
| CATEGORY: | Book |
| MANUFACTURER: | Wiley |
| ISBN: | 047000357X |
| TYPE: | Business / Economics / Finance, General, Internet - General, Marketing research, Computers / Internet / General, Market research, Social & Legal Aspects of Computing |
| MEDIA: | Hardcover |
| # OF MEDIA: | 1 |
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Customer Reviews of Marketing Research : The Impact of the Internet
GREAT BOOK Just a great book for beginners. Not only easy to understand but also easy to teach. All marketing research topics are covered with a great skill. Colorful pages makes the book lovable compared to many other serious looking marketing research books.