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Stressing the importance of following a project from start to finish, Peters breaks the WOW Project (also known as the "Way Cool" project, by the way) into four stages--create, sell, implement, and exit--and 50 lists. No. 24 (titled "Work on BUZZ ... all the time!") recommends making a stir about the "WOW-worthy project," showing off your team's success with buttons, mugs, and T-shirts. Shameless? Perhaps. But if the project is truly worthy, then "parading your team's spunk is a matchless sales/marketing--not to mention morale-building--ploy."
Peters--who communicates in lists, one-word sentences, bold, capitalized, and half-tone text, parenthetical asides with jumpy punctuation, and more than a few interjections of "WOW!" and "Way cool!"--is not for everyone. Mellow readers may want, instead, to check out Eric Verzuh's The Fast Forward MBA in Project Management. But project managers seeking to shake up mundane assignments will find plenty of original, easy-to-implement ideas in this guide to getting things done. --Rob McDonald
| AUTHOR: | TOM PETERS |
| CATEGORY: | Book |
| MANUFACTURER: | Knopf |
| ISBN: | 0375407731 |
| TYPE: | Business & Economics, Business / Economics / Finance, Business Life - General, Business/Economics, Entrepreneurship, Job enrichment, Job satisfaction, Motivational, Psychological aspects, Success, Work, Business & Economics / Motivational |
| MEDIA: | Hardcover |
| # OF MEDIA: | 1 |
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Customer Reviews of The Project 50 (Reinventing Work): Fifty Ways to Transform Every "Task" into a Project That Matters!
Reinvigorate your vision for your work As a multimedia software writer/producer, I thought my projects were pretty hot stuff. That might be true, but reading "The Project 50" sent me on a quest for the fabled "way cool" moniker for every project I do.
In this practical and outrageously optimistic book, Peters makes a clarion call for work that matters, that takes your breath away--that, in short, WOWs not only your clients/customers but everyone who sees what you do.
With 50 suggestions (each with a number of action items) for creating WOW projects, Peters stirs a divine dissatisfaction for business-as-usual. "Good enough" work no longer is--and will soon be the death knell of its practitioners.
With characteristic bullets, colors, UPPER CASE PHRASES, and underlines, Peters confronts us with the challenge of the near-future: Making the most of the new millennium will require nothing else than producing WOW projects--whether they be spread sheets or theme parks.
This book reinvigorated me and recast my vision for the future--so much so that I bought copies for my fellow writer/producers. Read it and you'll see why.
Lots of WOW information--but too drawn out
I've read the first book in the series "Brand You" and am starting "Professional Service Firms" because I like the way Tom Peters thinks and presents his material. However, this book, "The Project" has the same Peters quality--but his 50-List could have been shrunk to 20--it seemed as though he was just trying to meet the 50-List title in the book series. His material focuses on the small project--you take it on--and you are still taking on a thread of of the organizations DNA/culture. I would still buy the book--it will just be a quick read for you.
Guides you in making your work and your life matter.
When you learn to use this little book you can turn nasty little jobs into opportunities that are rewarding. Sounds like the same old words but it sure doesn't feel like "the same old" when you get it to work the first few times. It MAGIC and it makes your project fun, manageable, and they are all set up for further correction and deeper development.
I used to hate making some business telephone calls and after I defined the project and found the WOW in it, it became O.K and then went on to be one of my strengths and I'm making friends on the telephone now and have doubeled my income. This is powerful and Tom Peters is to big a part of our business evolution to not have as a traveling companion as we become more and more part of the global brain.
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